News Archives - The Salmon Factor

How to Improve your Social Media Content Quality

Social media is one of the main bridges between brands and customers today. Year after year, these digital platforms turn out to be one of the primary tools used by companies trying to reach their users. This is thanks to the engagement generated by shared content. In...

Advantages of using a chatbot in your business

In recent years chatbots have gone from being an automatic response assistant and sometimes not very efficient, to a fundamental online agent for many companies. Through advanced technological programming they are able to understand, respond and maintain a fluid...

Benefits and Uses of Hashtags in Social Networks

Although the use of hashtags is apparently simple, even the use of the simplest term has its trick. Surely you have seen hundreds and hundreds of times the symbol “#” on different social networks, and these hashtags have a much bigger purpose than only...

Marketing Trends for 2023

As 2022 comes to an end, marketers are starting to investigate what direction the industry is headed in the new year. If this past year has taught us anything, it is the importance of content in developing an effective marketing strategy, a trend that will undoubtedly...

Marketing strategies for Christmas

The year 2022 is drawing to a close… and the Christmas season is drawing near! From the beginning of Black Friday until the end of the Christmas season, sales of all kinds of items skyrocket. Take advantage of the occasion and get to work to ensure that your...

The Metaverse – The Essentials

In an increasingly digitalised world, innovators of technology are putting more and more of their efforts into developing virtual tools that generate interactions from their users and create personal experiences with different brands. For this reason, the...