The Salmon Factor

The Salmon Factor, a consultancy specialized in digital strategy and environments, becomes a new partner of Mandatum

Mandatum Web

Mandatum, an Andalusian non-profit association specialized in workplace Health & Safety from a strategic perspective, and The Salmon Factor, a digital marketing and communications consultancy with more than ten years of experience, have formalized a strategic collaboration to strongly support Mandatum’s work and promote best practices in digital environments.

The Salmon Factor focuses on the design and execution of end-to-end digital strategies (SEO, content, social media, digital campaigns, advanced analytics and AI-driven innovation). The firm has delivered projects for national and international companies and has received industry recognition such as a Gold Effie Award in the United States.

Through this alliance, Mandatum reinforces its commitment to excellence by adding the knowledge and experience of the Seville-based consultancy in digital marketing, corporate communications and online presence optimization.

“The collaboration with The Salmon Factor will allow us to strengthen our positioning and communication in the digital space—a step forward that will help us advance our purpose of promoting and driving wellbeing, safety and occupational health within organizations,” says Álvaro Polo, President of Mandatum.

On this point, Pablo González, CEO of The Salmon Factor, states: “It is an honor for us to support Mandatum in its digital consolidation. We firmly believe that workplace safety and health are not just regulatory obligations, but a central pillar of long-term sustainability and competitiveness. Our commitment is to put all our expertise in digital strategy, content and best practices in online environments at Mandatum’s service so that its mission can reach further and have an even greater impact.”

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