The arrival of artificial intelligence in search engines has transformed SEO as we know it. This article explores how tools like SGE (Search Generative Experience), AI Overviews, and Large Language Models (LLMs) impact web ranking, and offers a practical guide to adapting your strategy in this new era of digital marketing.
The New Era of SEO: How to Adapt to Search Engines with AI Read Post »
Competing among 58 top campaigns from 25 countries and 19 industries, The Salmon Factor stood out for its innovation, effectiveness, and creative excellence.
SEO for ecommerce refers to specific strategies and practices designed to optimize an online store, enhancing its visibility in search engines and attracting relevant traffic.
Technical SEO for Ecommerce: How to Optimize an Online Store Effectively Read Post »
Discover the Linkbuilding Strategy 2025 and improve your domain authority and online visibility with effective backlinks
Advanced Link Building Strategies for High-Authority Domains in 2025 Read Post »
The Salmon Factor, the Spanish digital marketing agency, highlighted as Contributing Agency with a Gold Effie Award in the USA, and the renowned Chilean Branding and Strategic Marketing company Agencia CHAN! have announced an alliance to address new projects and initiatives within the framework of the Southern Common Market (Mercosur). This agreement will allow both
The Salmon Factor and Agencia CHAN! join forces for expansion in Mercosur Read Post »
The Spanish digital marketing agency, recognized as Contributing Agency with a Gold Effie Award in the USA, The Salmon Factor, and the prestigious Mexican creative and design agency Maverick, have announced today a strategic agreement to strengthen their services. The main objective of the agreement is mutual collaboration to bring to their clients and respective
Video podcasts can revolutionise your marketing strategy. Explore the benefits and best practices for integrating this format.
How to transform your marketing strategy using video podcasting Read Post »
Discover the Artificial Intelligence tools that every marketing professional should know to optimize their work.
Learn how to take advantage of the happiest day of the year to connect emotionally with your audience and boost your marketing strategy.
Yellow Day: A perfect opportunity to connect with your audiencie Read Post »
Your logo, besides being an attractive image, must be a tool that communicates your company’s values at a glance.
In a digital age where immediacy and brevity dominate, Threads has arrived to revolutionize the way we consume content.
Threads and the future of short-form content on the Internet Read Post »
Video editing is an art that requires not only creativity, but also employing the right tool to complement your vision.